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Playboy

Playboy

Immerse yourself in the enchanting world of Playboy, where each fragrance is an invitation to adventure and sensuality. From mysterious woody accords to intoxicating sweet notes, each Playboy fragrance is an olfactory symphony designed to awaken your senses and free your spirit.

Inspired by audacity and freedom, our fragrances reflect a life lived without limits. They capture the essence of the night, its promises and secrets, in elegant bottles adorned with our emblematic rabbit.

Dare to succumb to temptation. Explore. Seduce. Live intensely. With Playboy, every moment becomes a celebration of passion and desire.

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Brand products Playboy

The Art of American Seduction

Born of a bold alliance between the iconic American brand Playboy and the olfactory expertise of Coty, our fragrance collection embodies the free-spirited sophistication for which Playboy has been renowned for over six decades.

Each creation is a tribute to the American art of living, brilliantly blending audacity and refinement. Our perfumers, true alchemists of the senses, draw their inspiration from the very essence of the brand: freedom, seduction and boundless pleasure.

For the Playboy man, our masculine fragrances such as New York and Endless Night are elixirs of confidence and charisma. Invigorating top notes clash with sensual woody base notes, creating an aura of irresistible mystery.

The Playboy woman finds expression in fragrances such as Queen of the Game and Super Playboy. These olfactory gems celebrate assertive femininity, combining intoxicating floral explosions with addictive gourmand touches.

Each bottle, adorned with our emblematic rabbit, is much more than just a container. It's an object of desire, a promise of extraordinary olfactory adventures that invite us to explore the frontiers of pleasure and seduction.

The Evolution of an Icon

Since its creation in 1953 by the visionary Hugh Hefner, Playboy has transcended its status as a simple magazine to become a veritable cultural phenomenon. The brand's olfactory adventure began at the turn of the millennium, marking a new era in the history of this American icon.

In 2008, Playboy took a decisive step by teaming up with Coty, a world-renowned expert in the perfume industry. This strategic alliance gave birth to a collection of bold, seductive fragrances, capturing the very essence of the brand.

The following years saw the emergence of a myriad of fragrances, each narrating a unique facet of the Playboy universe. From assertive masculine fragrances to bewitching feminine creations, each launch is an event that redefines the codes of seduction.

In 2015, the brand consolidated its presence on the international fragrance market, seducing a new generation of hedonistic adventurers. Playboy's olfactory creations have become veritable life companions for those who dare to live life to the full.

Today, Playboy continues to innovate, constantly pushing back the boundaries of olfactory creativity. Each new fragrance is a tribute to the brand's heritage, while anticipating the desires of modern seducers.

The Olfactory Jewels of Playboy

The Playboy fragrance collection is an olfactory kaleidoscope where each creation tells a story of seduction and freedom. Among our most prized jewels:

Pour Lui :

VIP - A cocktail of elegance and virility. Notes of spiced rum mingle with a heart of precious woods, creating an aura of mystery and charisma.

King of the Game - The olfactory embodiment of power and seduction. A vibrant accord of green apple and gin and tonic blossoms on a bewitching sandalwood base.

Pour Elle :

Play It Sexy - A floral and fruity symphony that celebrates femininity in all its splendor. Red fruit notes dance with jasmine and vanilla for irresistible seduction.

Queen of the Game - A royal fragrance that combines the freshness of lemon with the sensuality of rose and patchouli. A fragrance that crowns every woman the queen of seduction.

Every Playboy fragrance is an invitation to adventure, a passport to a world where dreams come true and every moment is a celebration of life in all its intensity.

Recognized Excellence

Playboy's audacity and creativity in the world of fragrance have captured the attention of experts and consumers worldwide. Our commitment to olfactory excellence has been rewarded with international recognition and resounding commercial success.

Unrivalled recognition

With a 97% unaided awareness rate, Playboy is a must-have brand in the world of fragrance. Our presence in over 80 countries testifies to the universal appeal of our olfactory creations.

Award-winning innovation

Our fragrances have been hailed for their creative audacity and exceptional quality. The trade press has repeatedly highlighted the originality of our compositions, praising our ability to capture the essence of modern seduction.

The Public's Love

The true testament to our success lies in the enthusiasm of our customers. The passionate feedback and enthusiastic testimonials we receive every day are our greatest reward.

Each bottle of Playboy perfume is much more than just a fragrance. It's an invitation to join a global community of jovial explorers, daring seducers and lovers of life in all its intensity. With Playboy, every day is a new olfactory adventure to be savored.

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