The Italian Art of Perfumery
Etro, a jewel of Italian craftsmanship, was born in Milan in 1968 under the visionary impetus of Gerolamo Etro. This luxury house embodies the very essence of refinement and elegance, weaving a unique history around its emblematic Paisley motif. Inspired by its founder's Indian travels, this motif has become the brand's undisputed signature, sublimated in a myriad of shapes and chromatic nuances.
Etro fragrances are a tribute to the fusion of aesthetic beauty and refined design. Each fragrance is an invitation to travel, an olfactory bridge between East and West. The brand celebrates individuality while remaining true to its Made in Italy roots. Etro fragrances are the ultimate expression of art applied to perfumery, where each note tells a story of family passion and ancestral know-how.
Flagship creations such as Shantung and Paisley illustrate the company's relentless quest for beauty and elegance. Each fragrance is a unique work of art, the fruit of the Etro family's experience and curiosity, passing on a unique DNA through the generations. Etro fragrances are a total sensory experience, a journey into a world of refinement where every note celebrates Italian art and creativity.